Case Study

Monster Energy Infinity PR Box

The Challenge 

Monster Energy wanted a compelling sales pack/influencer box to promote their Original Zero-Sugar Monster Energy drink to influencers and athletes ahead of its official release. With Monster Energy renowned for enhancing energy and focus, the goal was to craft a sales kit that ignited excitement and embodied the brand's essence.


  • CAD Design
  • Print
  • Distribution
Monster Box - Tom Flynn

Our Solution

Our in-house CAD and MauvePrint teams spearheaded the production, construction, and distribution of over 2,000 dynamic sales packages across multiple countries for the worldwide debut of the Original Zero-Sugar Monster Energy drink.

Collaborating closely with the Monster Energy team on design and graphics, our CAD team crafted the box from scratch, utilising sustainable materials, including E flute with a matte finish, to ensure a premium aesthetic. The pack was printed and assembled by our MauvePrint production and finishing team.

Showcasing two drinks, the immersive kits displayed cutting-edge features such as an infinity mirror, responsive lighting effects, and a magnetic door, delivering an engaging and captivating product display while authentically representing the Monster Energy brand.

Specsavers PR Box  (1)

The Result

Monster Energy was thrilled with the completed design!

The box captured widespread attention on social media, shared by countless influencers and athletes, generating a high number of impressions to new audiences through the stand-out unboxing experience.

Influential figures included David Moyes, West Ham Manager; Roberto De Zerbi, Brighton Manager; and Steve 'Baggsy' Biagioni, British drifting champion.

Influencer and PR boxes play a valuable role in increasing brand visibility. If you need a creative and print team to help in the design and execution, please don't hesitate to get into touch. 

For more inspiration on our award-winning projects, click here.


Untitled design (3)

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