G-Spot Drinks: Sipping Success with 3PL Fulfilment
G-Spot Drinks, a startup in the beverage industry founded by Gillian Anderson, specialises in healthy soft drinks with mood-boosting adaptogens and nootropics. As a new brand, they faced challenges in distribution and packaging, which are crucial for their growth.
They partnered with us for 3PL fulfilment services, enabling them to streamline operations, manage logistics efficiently, and focus on expanding their sales channels and product offerings.
Our end-to-end fulfilment solutions helped G-Spot overcome operational hurdles, allowing them to scale and succeed in the competitive beverage market.
Deliverables
- Storage
- Distribution
- eCommerce WMS Integration
- Custom mailing boxes
The Challenge

Our Solution
Distribution Network
- Network optimisation – We analysed and optimisied their distribution routes to ensure cost-effective and timely deliveries.
- Partnerships – As G-Spots requirements shifted, we formed new partnerships with reliable logistics providers to handle transportation.
- Technology integration – We gave them access to our Warehouse Management System (WMS), connecting up with their sales channels to track shipments in real-time and manage inventory effectively.
Stock Management
- Professional Goods In – Ensured stock was verified on arrival, with any damage is identified and reported, then stored on a First Expiry First Out (FEFO) basis.
- Technology – MauveFulfilment’s WMS provides real-time stock updates, offering full transparency to our customers and reflecting stock across multiple sales channels to reduce the risk of missing sales or generating back orders.
Packaging Solutions
- Development - During the early stages of G-Spots inception, they decided to change the can size. However they had already ordered a large volume of packaging so we came up with a solution to allow them to continue using the existing packaging, saving them money and reducing wastage.
- Supplier Coordination – Sourced high-quality packaging materials and coordinated with suppliers to ensure a steady supply.
- Sustainability – Focused on sustainable packaging solutions to align with the growing consumer demand for environmentally friendly products.
Operational Support
- Consultation – Provided ongoing consultation to address any operational challenges and optimise processes.
- Training – Trained their team on best practices and how to best utilise our system.
- Scalability – Ensured that the solutions provided were scalable to support their future growth.
The Result
G-Spot Beverages achieved 99% on-time delivery for B2C UK orders, improving customer satisfaction and boosting repeat sales. Advanced inventory management systems reduced out-of-stock periods, while new packaging solutions eliminated damages from outsourced boxes. With operational challenges resolved, the founders shifted focus to growth, expanding sales channels and attracting investment from Heineken.
By partnering with MauveFulfilment, G-Spot overcame key operational hurdles, enabling significant business growth.
At MauveFulfilment, we specialise in supporting startups and SMEs with reliable 3PL solutions. Contact us for competitive rates and offers for new clients.
